La confiance : par les réseaux sociaux ou les relations?

par Francois le 25 juillet 2005 à 14:03

Jeff Jarvis revient sur le sujet avec une entrée intéressante sur le développement de l'internet 2.0. Où le contenu et la communication restent des matières importantes mais sont dominées par le fait de faire les bonnes connections.

Of course, Linked In wants to do that but I still don’t get the service — that is, I subscribe, but I don’t grok it, because it isn’t efficient for me; it gives me relationships I don’t necessarily care about or that can even be a bother. Look, too, at Ev Williams’ frustration trying to find a service to manage his recruiting. No one has cracked this nut.

Il passe en revue plusieurs modèles business qui pourraient être bien influencés comme celui des chasseurs de tête ;o)

That’s also how it works with friends and colleagues: I will recommend or help the ones I respect and trust and it’s not wholly selfless; someday, maybe they will help me. But the networking is specific to the task at hand; I don’t want to become buddies with all these folks and have to declare myself friends with some ongoing, public obligation (that’s where Linked In stumbles). I want a system that lets me call on them when I need them and rewards me when they need me. I still don’t know how to do that. Umair’s right: That is the real challenge.